2010

Side x Side Vehicle News
December 21, 2010
Rugged Radios Sponsoring Desert Dingo Racing for 2011 Season
Desert Dingo Racing announced today that Rugged Radios, a leading supplier of communication systems to the offroad, sandcar, UTV and racing industries, will sponsor the team for its 2011 season.

Motorsport.com
December 20, 2010
Desert Dingo Racing 2011 sponsor news
Desert Dingo Racing announced today that Rugged Radios, a leading supplier of communication systems to the offroad, sandcar, UTV and racing industries, will sponsor the team for its 2011 season.

Press release
December 20, 2010
Rugged Radios Sponsoring Desert Dingo Racing for 2011 Season
Press Release
Desert Dingo Racing announced today that Rugged Radios, a leading supplier of communication systems to the offroad, sandcar, UTV and racing industries, will sponsor the team for its 2011 season.

Scotts Valley Patch
December 8, 2010
New Satellite Telework Center Open For Business
The Satellite Telework Center opened here Wednesday afternoon with a ceremonious ribbon-cutting sponsored by the ?Scotts Valley Chamber of Commerce.?

Santa Cruz Sentinel
December 7, 2010
Telework center cutting ribbon
The Scotts Valley Chamber of Commerce plans a ribbon-cutting for the Satellite Telework Center from noon to 1 p.m. Wednesday at its new location, 5900 Butler Lane, behind Scotts Valley Market.

Press release
December 3, 2010
“Awakening the Dreamer, Changing the Dream” Symposium January 15 at Satellite Telework Centers in Felton
Transition San Lorenzo Valley presents an “Awakening the Dreamer, Changing the Dream” Symposium at Satellite Telework Centers in Felton on Saturday, January 15.

Press release
November 30, 2010
“Break Through Your Financial Ceiling” presentation December 16 at Satellite Telework Centers in Felton
Carole Rose, a master practitioner of Neuro-Linguistic Programming, will give a free presentation, “Break Through Your Financial Ceiling, How to make Triple Your Income in 2011″, on Thursday, December 16 at Satellite Telework Centers in Felton.

Side x Side Vehicle News
November 29, 2010
TrailGlow Lighting Renews Desert Dingo Racing Sponsorship for 2011 Season
November 29, 2010, Felton, Calif. – Desert Dingo Racing announced today that TrailGlow Lighting, a leader in electroluminescent lighting systems for the racing community, is renewing its support for the team in 2011.

Press release
November 29, 2010
TrailGlow Lighting® Sponsoring Desert Dingo Racing 2011 Season
Felton, Calif. – Desert Dingo Racing announced today that TrailGlow Lighting, a leader in electroluminescent lighting systems for the racing community, is renewing its support for the team in 2011. TrailGlow’s INERGY lighting systems greatly increase visibility during night races. In addition to number panels, the company produces custom illuminated decals, pit signs and illuminated pit crew, media and staff vests.

Press Banner
November 26, 2010
The office comes even closer to home
With Silicon Valley a time-consuming and treacherous commute away and companies looking to trim costs, some local folks have found themselves working outside of the traditional office scenario via the Internet.

Press Banner
November 26, 2010
Heavy rains topple trees, cause damage
A douglas fir is embedded in the north side of Jim Graham’s house on Buckeye Drive in Felton, one of many properties damaged in last weekend’s storm.

KTVU Channel 2
November 25, 2010
Powerful Storm Takes Down Trees, Shuts Down Power Near Santa Cruz
Utility crews have spent much of the day working to restore power to the hard hit Santa Cruz mountains. The strong weekend storm caused serious problems, including sending a tree right into a house.

Side x Side Vehicle News
November 16, 2010
GoPro Sponsoring Desert Dingo Racing 2011 Season
Desert Dingo Racing announced today that GoPro, maker of the world’s bestselling and highest performance wearable HD video cameras, is renewing its support for the team in 2011

Dusty Times
November 2010
Sam Does It Again! 1st Overall – 1st Class 1
VORRA’s last desert race of the 2010 season was the annual pilgrimage to Hawthorne, Nevada, situated about 2.5 hours southeast of Reno on Highway 95. This is the favorite race for a lot of racers because of the three-day Labor Day weekend marking the end of summer.

Off-Road.com
November 11, 2010
GoPro Sponsoring Desert Dingo Racing 2011 season
Desert Dingo Racing announced today that GoPro, maker of the world’s bestselling and highest performance wearable HD video cameras, is renewing its support for the team in 2011.

Press release
November 11, 2010
GoPro® Sponsors Desert Dingo Racing 2011 season with HD Motorsports Hero® Video Cameras
Press Release
Felton, Calif. – Desert Dingo Racing announced today that GoPro, maker of the world’s bestselling and highest performance wearable HD video cameras, is renewing its support for the team in 2011.

Dusty Times
October 2010
Shelton/Biggs Take Sportsman Win 
The VORRA Fallon 250 at night; the annual night race in the heat of summer just outside Fallon, NV near the Top Gun Naval Air Base, is in the books. It was a great race with a decent turnout of cars despite only three weeks prep from the Xtreme Outlaws 250, which was just three weeks after the Yerington race. Definitely a strain on some racers. For those that battled the heat and dust, it was well worth it.

Press release
October 6, 2010
Roger Norman to Run TrailGlow INERGY Illuminated Number Panels at 2010 Baja 1000
October 6, 2010 Barstow, Calif. – TrailGlow Lighting, a leader in electroluminescent lighting systems for the off road racing community, announced today that 2008 Baja 1000 winner Roger Norman will run the company’s INERGY© brand illuminated number panels on his Trophy Truck and support vehicles at this year’s Baja 1000 offroad desert race in November.

New York Times
October 1, 2010
Taking Pornography Low Tech
“HOLD it.” Jonathan Leder was standing behind a tripod on the porch of a musty, wood-shingle house in West Kill, N.Y., pointing his camera at a 19-year-old model, Britney Nola, who was wearing nothing but an unbuttoned pink shirt from American Apparel and a pair of slouchy blue socks.

Santa Cruz Sentinel
Sept. 23, 2010
Satellite Telework Center to open in Scotts Valley
SCOTTS VALLEY — A $100,000 remodeling project is under way at 5900 Butler Lane for another Satellite Telework Center.
Felton residents Barbara Sprenger, Ken Meshke and Jim Graham are turning a two-story space that was vacant for two years into a co-working space similar to the one on Highway 9 in Felton.

Future of Work
September Issue
Feature Article: Alas, It’s Not Working
It’s been awhile since we last lambasted you with an update or a rant about our concept of Business Community Centerssm (BCC’s). As you may recall, we have been blowing a horn for years now about the value of multi-use alternative work facilities, which provide not only “pay-as-you-go” workplaces but also serve as venues for community services and physical “hot spots” for social networking. Well, truth be told, the idea hasn’t caught on like we thought it would have—and should have. So this month’s feature article is an update from the field.

Press release
Sept. 20, 2010
Mountain Community Resource annual “Italian Affaire” fundraiser Oct. 1
Felton, Calif. — Mountain Community Resources will hold its annual benefit, The Italian Affaire, on Friday, Oct. 1 at the Cocoanut Grove in Santa Cruz.

Dulce de Leche Racing
August 22, 2010
Other Groups Doin’ Good 
I thought I’d do a little Google search and see what other race teams are out there who have an altruistic angle. I was super excited to find the 2010 East Coast Race Against Cancer. Sounds promising. Held at McCollough’s Off Road…looking even better. Then I realized that its radio controlled off road racing. Duh! Foiled again!

Dusty Times
August issue
Sam Berri 1st in Class 1 1st overall 
Sam Berri proved once again he is the king at VORRA by capturing yet another class and overall win in the stacked 65 car field at this yea’s Yerington 300 desert race in Yerington Nevada just southeast of Reno. The course was traditional Yerington fast, fast, fast with a couple of summits and a rough section I like to call “comfortably numb.”

Santa Cruz Sentinel
July 23, 2010
MOTOR SPORTS 
Felton’s Desert Dingo Racing team took third place in Class 11 of the Valley Off-Road Racing Association’s Fallon 250, which was held Friday through Sunday. The Desert Dingo team ran its No. 1107 Volkswagen and completed the six laps of the 41-mile course despite injuries, a rainstorm, a stuck throttle, an oil leak and the temporary removal of the steering wheel mid-race.

Santa Cruz Sentinel
July 18, 2010
Businesses called to step up role in ID theftprotection
In the past year, confidential client data has been stolen or illegally accessed at several Santa Cruz County businesses and health care provider offices, highlighting the need for businesses to play a heightened role in protecting data, according to data security specialists and local law enforcement officers.

Santa Cruz Sentinel
June 25, 2010
Satellite wins top tech award: Magazine names Felton company in top 100 startups
FELTON – Satellite Telework Centers on Thursday was been named one of North America’s top 100 most promising technology ventures by Red Herring Magazine.

BusinessWire
June 25, 2010
Satellite Telework Centers Wins Red Herring 100 North America Award
Satellite Telework Centers announced today that it has been named a winner of the Red Herring 100 North America awards for 2010. The award, whose past winners include Google, Yahoo!, Facebook, Twitter and Salesforce.com, is given to companies demonstrating the ability to disrupt an industry or create an entirely new industry via an innovative business model.

Press Banner
June 24, 2010
Desert Dingo rides again
The Desert Dingo Racing team won the Stock Bug Class at last weekend’s X-treme Outlaws 250 desert run in Reno. The Felton-based team won its second race in a row after taking its class in the Yerington 300 in May.

Good Times
June 22, 2010
Nine to Five? Not for Long – Santa Cruzans are changing the way people work
What does the future of work look like? For those struggling to find a job in this downturned economy, it may be difficult to look beyond the present to what the future may hold. But the silver lining to the terrible job market is that it shows us that the current way we work doesn’t, well, work for all of us.

BoingBoing
June 18, 2010
Jim Graham – Racing, tele-working, & battling multinationals
Jim Graham, AKA Ronjon, is Director of Marketing at The Satellite Telework Centers in Santa Cruz County, an avid Burning Man attendee who ran Media Mecca for several years, and Stock Bug class rally racer. He was one of the founders of the Felton Friends of Locally Owned Water (FLOW) movement that successfully re-claimed Felton water rights from the German multinational, RWE.

TDM Review
Spring 2010
A New Take on Teleworking – Privately-Run Telework Centers
Government agencies and corporations have experimented for decades with various strategies to modify commuting behavior and reduce traffic congestion. One strategy that has been revisited over the years has been the use of telework centers: professional shared workspace closer to knowledge workers’ homes.

Santa Cruz Sentinel
June 17, 2010
Satellite finalist for award
Satellite Telework Center in Felton is a finalist for Red Herring’s North America 100 award, a list honoring the year’s most promising private technology ventures. The Satellite co-working space offers cubicles, high-speed Internet and air conditioning in downtown Felton.

Press release
June 15, 2010
Satellite Telework Centers is a Finalist for the 2010 Red Herring 100 North America Award
FELTON, CALIFORNIA, June 15, 2010 – Satellite Telework Centers announced today it has been selected as a Finalist for Red Herring’s North America 100 award, a prestigious list honoring the year’s most promising private technology ventures from the North American business region.

SFGate
June 8, 2010
Co-working story prompts notes from like-minded services
The work world is changing with more people employing themselves as contractors, freelancers or consultants. To meet the need for shared facilities such as conference rooms and to combat home office isolation, co-working sites that rent space by the hour or day have arisen. A recent Chronicle story mentioned some of these spaces.

PMQ Magazine
June issue
Off-Road Slices
Last April Straw Hat Pizza (strawhatpizza.com) and Desert Dingo Racing teamed up to deliver pizza to spectators of off road races in Prairie City, California. Spectators who ordered pizzas were given a discount on their orders and their pies were delivered to the racetrack.

Santa Cruz Sentinel
June 4, 2010
Outside Roundup
Felton’s Desert Dingo Racing team won the Class 11 division oat the Valley Off Road Racing Assocaiation (VORRA) Yerington 300 in Nevada on Sunday.

Press release
May 27, 2010
Yerington Pizza Factory Sponsors Race Team, Offers Race Weekend Pizza Deal to Yerington 300 Teams and Fans
YERINGTON, NV. – The Pizza Factory in Yerington announced today that it’s sponsoring Desert Dingo Racing at the Memorial Day VORRA Yerington 300 and is offering all race teams and fans a special deal on pizzas delivered to the race track.

Dusty Times
May 2010
VORRA Season Opener – Berri Takes Class 1
The longest running short course series on the West Coast started its 35th year with the season opener at Prairie City SVRA in Sacramento. The location and late March date were about the only thing traditional this new season as promoter Wes Harbor started his third year as VORRA chief.

Santa Cruz Sentinel
May 1, 2010
Think Local First growing despite recession
SANTA CRUZ — The recession has been bad for business, but Think Local First Santa Cruz County has seen membership grow nonetheless.

San Jose Mercury News
April 29, 2010
Felton work center expands to downtown Santa Cruz; Satellite brings competition to popular business
SANTA CRUZ – Out of the coffee shop and into the cubicle. That’s the trend in downtown Santa Cruz, anyway, as Felton’s Satellite Teleworking Center opens its second work space for telecommuters, independent consultants and the self-employed in the New Sentinel building on Church Street, next to Internet provider Cruzio and nonprofit Ecology Action.

Dirt Newz
April 19, 2010
Desert Dingo Racing launches mobile apps for the iPhone, iPad and Android
Desert Dingo Racing announced today that it has released mobile applications for the iPhone, iPad, iPod Touch and Android phones that will allow race fans to stay up to date on the team activities during their busy race season.

Diabetes Health
April 19, 2010
What People with Type 1 Diabetes can Learn from Type 2s
Admit it, Type 1s. In weaker moments, you look down your noses at the Type 2 diabetics. You know that their disease can result from poor lifestyle choices. You know that their treatment regimen, compared with yours, is simple.

Desert Dingo Racing press release
April 19, 2010
Desert Dingo Racing launches mobile apps for the iPhone and Android
Desert Dingo Racing announced today that it has released mobile applications for the iPhone and Android phones that will allow race fans to stay up to date on the team activities during their busy race season.

Desert Dingo Racing press release
April 16, 2010
Winchester Auto Soquel Sponsors Desert Dingo Racing 2010 Off-Road Racing Season
Winchester Auto Soquel announced today that it is sponsoring Desert Dingo Racing’s 2010 off road racing season, including the Baja 1000 in Mexico in November 2010.

Dirt Sports
April 15, 2010
VORRA Race This Weekend in Folsom, California
RENO,NV: VORRA is the only organization to offer both short course and desert racing, and will have its second short course race of the eight round series this weekend April 17-18, 2010 at the Prairie City OHV Park in Folsom, California.  “Last month we introduced some exciting changes and I am looking forward to putting the cars, trucks, UTV’s and ATV’s back out on the new land rush starting grid,” said race promoter Wes Harbor. The 6-lap, 3-moto combination gives the drivers more opportunity to earn a podium position and the crowd a lot more racing to watch.

Desert Dingo Racing press release
April 9, 2010
Folsom Straw Hat Pizza Sponsors Race Team, Offers Race Weekend Pizza Deal to Prairie City Teams and Fans
Straw Hat Pizza in Folsom announced today that it’s sponsoring Desert Dingo Racing at the April 17-18 VORRA races at Prairie City and is offering all race teams and fans a special deal on pizzas delivered to the race track.

Register-Pajaronian
April 3, 2010
Desert Dingo Racing gets a new sponsor 
Dixon & Sons Tires, Inc., located at 125 WAlkert St. in Watsonvlille, will sponsor Desert Dingo Racing’s 2010 off road racing season, including the Baja 1000 in Mexico in November 2010, it announced Monday in a press release. “Off road racing is the ultimate test for a set of tires,” said Dixon & Son owner Dusty Dixon. “We like what Desert Dingo does, on the race course and in the community and we’re proud to support their race program.”

Desert Dingo Racing press release
March 29, 2010
Dixon & Son Tires Sponsors Desert Dingo Racing 2010 Off-Road Racing Season
Dixon & Sons Tires, Inc. announced today that it is sponsoring Desert Dingo Racing’s 2010 off road racing season, including the Baja 1000 in Mexico in November 2010. “Off road racing is the ultimate test for a set of tires,” said Dixon & Son owner Dusty Dixon. “We like what Desert Dingo does, on the race course and in the community and we’re proud to support their race program.”

The Sporting Life
February 24, 2010
INTERVIEW: Jim Graham – Desert Dingo Racing
Jim Graham and his Desert Dingo racing team set out to conquer the Baja 1000 in a car that most people wouldn’t feel safe driving to the 7-11…they are truly living The Sporting Life.

TrailGlow Lighting press release
February 19, 2010
Royal Purple, TrailGlow partner to offer illuminated Royal Purple logos
Barstow, Calif. – Royal Purple and TrailGlow Lighting announced today the availability of illuminated Royal Purple logos made by TrailGlow.

Pamelab
February 12, 2010
Bucking the “Over the Hill” Drive
I dropped by the Satellite Telework Center today, a co-working space in downtown Felton, California.  Founding partner Jim Graham poured a cup of coffee and sat down with me to report on this growing business’ progress.

Dusty Times
February Issue
TrailGlow Lighting will be sponsoring Nissley Racing Team’s 2010 Off Road Racing Season
TrailGlow Lighting announced today that it is sponsoring Nissley Racing Team for the 2010 off road racing season. Nissley Racing campaigns a 1990 Jeep Cherokee in the JeepSpeed series. 2009 was a rebuild season for Nissley. They reworked the Jeep, competed in and won the MORE 500.

KSBW
January 22, 2010
Central Coast Residents Prepare for the Next Big Storms
I did a standup with KSBW reporter Ravi Kupar on what local residents are doing to prepare the rash of winter storms.

Race Desert
January 12, 2010
TrailGlow Lighting Sponsors Nissley Racing Team’s 2010 Off-Road Racing Season
TrailGlow Lighting announced today that it is sponsoring Nissley Racing Team for the 2010 off road racing season. Nissley Racing campaigns a 1990 Jeep Cherokee in the JeepSpeed series. 2009 was a rebuild season for Nissley. They reworked the Jeep, competed in and won the MORE 500.

Press release
January 12, 2010
TrailGlow Lighting Sponsors Nissley Racing Team’s 2010 Off-Road Racing Season
TrailGlow Lighting announced today that it is sponsoring Nissley Racing Team for the 2010 off road racing season.

Dusty Times
January issue
Baja 1000; McMillens Overall – Gordon Takes Points
SCORE’s production of the 42nd annual Baja 1000 enjoyed a trouble free run around the top of the peninusal in November, as they capped off a season of healty entries and good racing, despite the early predictions of doom and gloom.